Key Advice Blog

Posts Tagged ‘charity

Blogging for charity is a clever idea – and this is a clever site. Art graduate and freelancer Chris Watchorn has chosen WordPress as his blog platform for a charity-art fundraiser The 1 of 1 Project – a great way to use your skills, help your community and get noticed.

The 1 of 1 Project is an auction of unique (1 of 1) artist’s designed shoes. The artists have volunteered their time and the shoe companies their shoes and Chris his time. The funds raised are going to the Children’s Hospital Foundation of Winnipeg charity. And the Children’s Hospital Young Artists have done their own designer pair of shoes. So has Chris’ Mom Mary.

And of course, there is a video to support the project. This muscle medium is a must for interactivity, involvement and creating interest.

From Chris’s blog:

‘The 1 of 1 Project had two goals in mind. The first was to bring together artists who work in a range of mediums and industries including graphic design, fashion design and illustration. It was an opportunity to bring together some of Winnipeg’s up and coming artists with a blend of established North American talents. The 30 partaking artists span North America including New York, New Jersey, Los Angeles, Orlando and Portland.

The second goal was to use the donated talents to create unique art pieces that could be used to raise funds for local charity. All proceeds from the event will go towards The Children’s Hospital Foundation of Winnipeg.’

Ok, I have to confess, Chris is my nephew. But, the idea is a clever marketing tool for all involved – the charity, the artists, the shoe company, the platforms, and of course Chris. A lot of hard work, a little technology and hopefully a fantastic result for The Children’s Hospital Foundation. Good luck.

Blogging may seem to some to be passé. But, it is still one of the best ways to get results and Google and it gives you interactivity many websites don’t offer. If you don’t have a blog, or a blog page integrated into your main site, think about these advantages. It works in any organisation.

Business Blogging

The Social Media Examiner‘s recent e-newsletter called for businesses to consider that blogging can be the fastest way to improve Google rankings.  Author Jim Ladico pointed out the power of keyword rich content, incoming links, and incorporating a blog into your main website.

Academic Blogging

But, blogging isn’t just for business, academics are looking at how blogging can make them outstanding in their field. Microbiology Bytes http://www.microbiologybytes.com/AJC/whyblog.html just published an excellent piece called simply ‘Why Blog?’. One of the key reasons quoted is it forces the writer to do research. The Ed Techie blogger, specialising in Virtual Learning Environments, promotes blogging’s ability to increase engagement with technology and processes.

Charity Blogging

In these days of government cutbacks, the biggest charity challenge is fundraising and getting noticed. To see this in action, visit the Change.org blog. It embodies the power of blogging – particularly easy navigation, great interactivity, and immediate action (start a petition feature).

Blogging is like the cream of IT, it has floated to the top, and stays there. If you are unsure of how to get started or have a blog that needs a fresh look or content, bring in an expert to get you started, or back on right track. If you use it wisely, you’ll get the sweet taste of success!

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