When working virtually (as a consultant) and being part of team made up of other part-time consultants, communications can be real challenge. Tasked with finding a solution for one-such team I am on, I posted a Tweet asking for help. The replies were as varied as the options.

@criagmcginty advised checking Check what 37Signals has http://bit.ly/18lVOi and Zoho http://bit.ly/19Zcr1.

You should absolutely check out Basecamp, which I’d heard of but not participated in,  http://basecamphq.com/, was  @philpowell ‘s recommendation. It looks quite thorough and built to spec.

For virtual teams, @fit_to_print and colleague  edit each other’s files via Dropbox.

Google Wave was recommended by @Swindon, who sounded envious adding ‘if you are fortunate to have it’.

Aside from private blog pages or IM, I will continue researching.

Have you used something that really works? Any ideas or testimonials welcome.

I invited Ben Tyson, job searching journalism graduate, to do a guest blog here to help him out. His message is strong and clear – and his strategy is paying off. Best of luck Ben! Kate

 

I used to have it drummed into me that working hard at school, heading off to university, and gaining a degree, enabled you to walk into the job of your dreams. Employers would fall at the feet of graduates; throwing projects and salaries at them in whichever direction they turned. Reality, however, is an altogether different story.

As the recession deepens, and unemployment rates soar to nearly 3 million; the job market is swamped with graduates – all vying for the same few positions available. That’s the biggest problem most graduates are faced with right now: for every job they apply for, 500 others are doing the same. And when every one of those 500 has a degree, no one stands out from the crowd.

Graduate schemes are a popular way of finding employment after university. Websites such as www.prospects.ac.uk and www.graduate-jobs.com advertise these in abundance – each one offering a fast-track route to management, or a high-up, important role. But again, with so many graduates fighting it out for the same position, it’s difficult to get noticed and remembered by the human resource team sifting through the stacks of application forms. The fact is; work experience is counting for a lot more these days, often more so than the degree itself.

I can’t begin to explain the amount of reply’s I have had which claim I “lack experience”. It’s about having that little bit extra on your CV that others don’t have. It makes it all the more difficult, however, to gain experience if no one is offering it! So how do you survive this period of uncertainty? This article on www.blogcatalog.com, offers some advice – some relevant, some not. The stand-out point for me is number 7 – Learn.

When a job opportunity does eventually present itself to you, an employer can only be impressed to see that although you haven’t been able to find employment, you have shown your passion and work ethic. Show them you want to be involved in this line of work – even if it is on your own time, and without being paid or thanked.

Another thing I have learned as a valuable importance is the value of having contacts. Keep in touch with old university colleagues. You leave university in exactly the same boat as them – find out what they are doing now. Have they found work? How did they go about finding it? Ask them to keep you updated if anything comes up in their company. Networking, and having plenty of contacts can be a very valuable source. My philosophy has been to keep my eyes and ears open.

I’ve applied for roles I never thought I would see myself doing – but I simply can’t afford to be picky at the moment. If I am offered a job doing something completely different to my degree, I believe it would be foolish not to take it. I always think it is easier to find a job when you are already in one. This doesn’t mean to say I’ll wave goodbye to my dream of being a writer. If I find myself doing something completely different to what I originally intended; I’ll still pursue that dream job I set out for when I set off for university.

And one final utterance: you wait months for a bus to come along, and then two come at once. This will probably be the case for a lot of graduates. You apply for so many jobs, hear nothing for so long, and before you know it – you’ll probably have to choose between two of them. But if one thing is for sure – a job isn’t going to knock on your front door, offering itself to you – you have to go out and find it.

My persistence may well be starting to pay off. Through a series of contacts, emails, and telephone conversations, I have been introduced to the Ulverston Business Alliance, and its Chairman, Paul Jarvis. I have been given the honour of helping to write a few articles and blogs, as well as apply some media to theUBA website. This is precisely what I have been hunting for: work, experience, invaluable contacts, and a professional-looking portfolio to show potential future employers.

With the expertise and guidance of Kate Harrison Whiteside, and the help and assistance of everyone associated with Ulverston Business Alliance, this could well be my first step on the path to success. This is a valuable message that all unemployed graduates should be aware of – that you must persist in chasing roots into your chosen career, and an opportunity could well arise when you least expect it.

123btyson@gmail.com

www.twitter.com/ben_tyson

Linkedin http://uk.linkedin.com/pub/ben-tyson/17/ba6/597

www.my-tyson.blogspot.com – New Blog (in its early days)

Blogs are the ‘backbone’ of one’s online presence, says Marvin Belle, Director’s Notes blogger and new media trainer. I couldn’t have said it better myself, so I didn’t! So what is it about blogging that gives it staying power? Here are three reasons – and they should encourage you to get on the ‘blog wagon’,  if you aren’t already.

First, blog platforms are easy to use – and free. You don’t need HTML or CSS training. You simply need to know how to follow instructions and be open to learning a few techniques – like image sizing. It’s a matter of cutting and pasting your article in (or writing it live); adding a headline that will attract search engines by using key words, providing links to make the user experience more satisfying and putting in a graphic or image where it suits.

Secondly, blogs were designed for and by users – and the users remain at the heart of them.  Bloggers choose a topic they are passionate about and work hard to give their readership valuable information to keep them coming back. Craig McGinty’s ThisFrenchLife blog and Kevin Tea’s Web2.0 show the proof is in the pudding.

Thirdly, blogs offer so many built-in functionalities – like RSS feeds for subscribers, archives to aid searching, pulling in content from sites like Twitter, ability to upload images, podcasts and video, organising content in categories.  Mashable.com do all this so well.

This means anyone, anywhere with Internet access, can have a site up and running in no time – and provide valuable, multi-media information to a global audience.

Yes, Twitter and Facebook are quick, fun, easy to use. But, I keep coming back to blogs for information from an expert; detailed advice to help me promote  my own social media services; and the latest technology explained and demonstrated to help me keep up-to-date, fast!

If you have a computer, a deep interest in a topic,  information to share, and the ability to write clearly – then you should be blogging!  At the very least, you should be finding some bloggers with whom you share an interest, and following them!

After several months of absorbing a high volume of excellent information on social media, I found there were a few pearls of wisdom that continued to shine through. Thought I would share them – in no particular order (sorry to sound like an X Factor host).

1. Not having a social media presence is like not answering your phone when it rings. Karl Havard, Somatica, who has 11 links on the back of his business card, is a big link supporter. Karl advocates listening to build consumer trust – and social media offers an abundance of opportunities to do this.

2. Repeating a line from the culture secretary that the old media world had ended, Francois Nel, director of Journalism Leaders Programme, UCLAN, reported at the last Digital Editors Network event  that there is not the same level of innovation in business as there is in technology. Old way was Web 1.0; new way is Web2.0 interactivity. Organisations need to adopt flexible strategies.

3. The democratisation of media is leading to a key trend of more ‘collaborative community’ activities online, says Sarah Hartley, The Guardian’s digital editor and media blogger.  Sarah, who is leading the ‘beatblogging’ Guardian Local project, has recruited a new breed of online journalists – community oriented bloggers. They may well be using the new Help Me Investigate platform to get to the heart of the matter.

4. ‘Blogging is the backbone’ of the social media strategy, says Marvin Belle, new media guru who runs the successful Director’s Notes blog. At the Making the Most of Social Media workshop Marvin lead for the Creative Industries Development Agency in London recently, he talked about the importance of putting a ‘human face’ on your online ’skeleton’. Thank people who comment. Reply to questions promptly. It’s all about connecting.

5. Groundswell, social media bible written by Forrester Research,  says ‘relationships are everything’ and it’s important to understand all the new media tools are simply new ways to connect and communicate with our clients.

And from my own experience, social media is critical, but will only be successful if it is integrated – into the organisations’ strategies, from top to bottom, into training plans. If you want the customer service X Factor, you need a supported social media presence.

According to Econsultancy’s blogger Ben Lamonthe, Facebook, and possibly Twitter, could be the online news publishers of the future. And, we all know with new media, the future always arrives faster than we expect. So what next?

In his blog, Why Facebook could be the next big news publisher, Ben refers to the fact they are a private company making millions from advertising online in a recession, in stark contrast to mainstream media, as the reason he believes the cream will rise to the top.

And, they have the ‘next generation’ of clients – youth – already buying in – something mainstream media have not achieved: and, in some cases, not been concerned with.

Tomorrow I am attending the Digital Editors Network meeting at UCLAN, where the topic is  Pay Walls and Partnerships. Key speakers include Nick Turner, CN groups head of digital content development (twitter.com/nickincumbria); Sarah Hartley, digital editor, The Guardian ; and a panel featuring leaders from Microsoft, Wall Street Journal, Schibsted, World Association of Newspapers.

As the print and new media worlds collide, let’s hope a shining star emerges, for the benefit of news producers and readers alike!

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